Make more money from your blog: How I doubled my earnings through blogging

Make more money from your blog

Doubling my earnings through blogging is kinda a big deal for me, and probably you too. So how did I do it? Here I share my 10 blogging tips on how to make more money from your blog:

See opportunity everywhere (aka sell sell sell!)

I have lost count of the number of times I have seen people asking on forums what they are supposed to do with all “those press releases I keep receiving”. Listen up, every press release you receive is a potential monetization opportunity. Don’t bin it, write back as standard and ask if they have any budget to support the campaign. While 9/10 the answer is no, 1/10 might be a yes and if you are receiving a seemingly never ending stream of emails…well, it’s a game of numbers and you get the picture right?

Be proactive

Spend time each day sifting through the various Facebook groups where paid opportunities  which are posted which are: UK Blogger Opportunities , Blogger Opportunities, Bloggers Connect and searching the #bloggerswanted and #prrequest hashtags  on Twitter.

Also shout loud on the rooftops from your strongest social media channels that you are looking to collaborate on paid content on a very regular basis – I’m talking a few times a day. For me, my strongest channel which has seen the most opportunities come in has been Twitter where I have a following of 11,000+. Think of specific posts you want to collaborate on and advertise those.

While it’s true that perhaps 75% of my paid work comes to me, I would say 25% of it comes from the above efforts, and that’s a very nice 25% to be pocketed thanks very much.

Don’t take a fixed approach to fees

Yes you might have a standard fee in mind which you publicize on your media kit, and yes you might have an idea of the lowest you would go underneath that but I always tell people, be flexible on this front. A start up is not going to be able to pay what a big financial company can pay, so price your work according to the client and their spending power. This might mean you can earn £50 through one job and £200 through another. But it all adds up.

Be realistic in your pricing

I know a lot of people say take your fee and double it when it comes to fee…but I’m sorry…I’m just not a believer of that and think when it comes to pricing, the Tots100 Influencer Rate card has it pretty spot on. If you’re finding it hard to seal the deal on work, although I do think we should know our worth, I do also think that sometimes we just need to bring things down a bit. Again, this is heavily linked to not taking a fixed approach to fees, and for the record…..I have never taken my fee and doubled it because quite frankly, I just don’t think I have that klout yet!

Be open minded

You might get a brief that sounds totally dull (trust me, I have many of these), but if you’re a good writer, then it’ amazing how you can turn that into an interesting read. Having an open and creative mind goes a long way in terms of increasing your earnings.

Blogging tips: How I doubled my earnings through blogging

Nurture relationships

Relationships matter. I can’t tell you how much repeat business I have had come in from existing relationships. Always do the best job you can, and lay the path for repeat business. This one is a no brainer.

Always ask for more

If you can, always try to get a figure for budget out of the client first. I wouldn’t then say double in, but always ask  for more because usually they will give an offer under what they can actually pay. Again, always judge each situation differently, because you will be able to push each client up by different amounts and you should trust your instincts greatly here.

Learn to say no

Sometimes, you just need to say no. There have been many times I have said no to a brief where they couldn’t meet my payment requirements, and that’s fine, because while that pay might be fine for someone else, it’s not fine for you, and there are plenty more fish in the sea and you should be spending more time making more money from them!

Focus on sponsored content, and forget banner ads

And lastly, you will have noticed that banner ads are not mentioned once here. That’s because when it comes to making £2,000 a month, or £1,000 a month, or anything over £20 a month quite frankly – in my book they are a waste of time. So focus your efforts on sponsored content because that’s where the real money’s at.

Get vlogging

Being able to throw a vlog into a package is a great way of increasing your earnings, and also helping to seal the deal by adding value to the client and content. If you haven’t considered doing this yet, the time is now! Get vlogging with my tips on starting a You Tube channel, and if you’re already vlogging, start working this into appropriate pitches.

So there you go, that’s it in a nutshell. Any questions? Fire away!

***Did you find this post useful? If so, please give it a Tweet on Twitter, a share on Facebook and for more from me please like my Facebook page here xoxo***

36 comments

  1. These are great tips! I wouldn’t think to advertise that I want to colloborate with companies. While I haven’t started yet, your reminder to negotiate fees is good for me since I probably would have taken whatever they offered.

  2. You are storming it Talya. I plan on getting my arse in gear after Easter when the youngest is doing more hours at playgroup. I agree with all these points, especially responding to emails. I’ve had people with no budget come back to me a few months later with a new campaign where they do. Thanks for hosting #CoolMumsClub

  3. Thank you, very helpful.
    I would love to be paid for a blog post in the future. I’ve got a long way to go yet and a lot to learn. I’ve run a giveaway and that was something that scared me so maybe soon I will try and get myself known. To be honest the link ups was another thing that scared me, but I got there in the end.
    Thanks for sharing, so much help and kindness in the blogging world that helps me cope with the stresses of life.
    #coolmumclub

  4. Brilliant advice as always, Talya. Although it isn’t a road I am going down, it’s interesting reading about how people make money from blogging/vlogging and you are certainly a great role model. Alison x #coolmumclub
    Alison (MadHouseMum) recently posted…Have you ever?My Profile

  5. Fab tips Talya – I definitely agree that being flexible with your fee is key and from my experience, people always try and offer you less – so start negotiating a little higher (but not double!) I also agree that responding to PR requests asking if they have budget works some of the time and is definitely worth while if you have a bit of time x #coolmumclub

  6. This is probably the most useful ‘tips’ post I’ve read yet. I really want to start vlogging but I’m so unsure about so many aspects of it! Mainly having the time to edit and post regularly on top of the work I already do with the blog! I feel like editing a video would take a lot more time than editing my writing…? Or maybe I just need to practice… #coolmumclub

  7. Talya your wisdom has helped me so much over the last couple of years and I’m totally in awe of your savvy when it comes to this shiz!
    #coolmumclub – keep doing what you’re doing lovely and don’t forget us when you’re a millionaire 😉
    MMT recently posted…#coolmumclub Linky week 60My Profile

  8. Very helpful! I’ve not made a penny from my blog. I’m not sure I ever will. I’m Defo going to check out the Facebook groups you mentioned. Thanks 🙂 #coolmumclub

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge