Top toy predictions for 2023: Trends, toys, and more

Top toy predictions for 2023
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Are you ready for some exciting new toys in 2023 that will blow your mind? If you’re anything like us, the answer to that is a resounding yes! We are counting down the days until we get our hands on these incredible new playthings and sharing our top toy predictions for 2023 in this post. Of course, no one knows exactly what will be trending in 2023. But we can count on one thing: The toys and games industry is going to continue to evolve at an incomprehensible rate. Whether it’s technological advances or just pure consumer demand for newness, the future of play is never static. That means even if a particular trend doesn’t last long, there are bound to be plenty of similar offerings later on in the future.

Top Toy Predictions for 2023

Virtual and Augmented Reality Toys

VR and AR technologies have been a hot topic for a few years now, but for some reason, the general public has yet to embrace them as enthusiastically as tech and gaming experts have predicted. It’s not surprising. There’s still a lot of confusion about what exactly these toys are, which isn’t surprising either. And yet, these technologies are expected to be the next big thing in 2023. VR and AR are both really, really cool. And yet, they’re still in the very early stages of development — at least compared to other technologies we’ve mentioned in this article. As such, it’s quite likely that we’ll see a lot of experimentation in these categories in the next year or two. But by 2023, we can expect these technologies to grow and mature enough to be more mainstream.

Game-Changing Playthings

The world of toys is a constantly changing one. New trends, new technologies, and new ways of thinking can all dramatically change the way we interact with toys. It’s safe to assume that this will continue to be the case in 2023. There will almost certainly be some major game changers in the toy world. Some of them may even surprise us! VR and AR are one obvious choice for major game changers. And yet, we’ve also seen an increase in toys that don’t rely on electronics at all. There have been fewer toys that use traditional manufacturing methods and materials, but we’re seeing a lot more toys that use 3D printing, resin casting, and other innovative manufacturing methods. There are also more eco-friendly, non-toxic materials in use, which is another trend we’re likely to see more of in 2023.

Smart Toys

Smart toys might sound a little like a cliché, but they’re still a major trend in the making. These toys can interact with other smart devices and/or platforms, allowing a whole new range of interactions. While smart toys have been around for a while, they’re expected to take off in a major way in 2023. Some examples of smart toys which are hot right now include:

  • Osmo Coding: An interactive educational game that teaches kids how to code using hands-on play.
  • Sphero BOLT: A programmable robot ball that teaches kids coding, engineering, and robotics.
  • Dash Robot: A robot designed to teach kids how to code using visual blocks, like Scratch.
  • Kano Computer Kit: A DIY computer kit that teaches kids how to build and code their own computer.
  • Anki Cozmo: A small, AI-powered robot that can play games, solve puzzles, and interact with kids.
  • Lego Boost: A robotics kit that allows kids to build and program their own robots using Lego bricks.
  • CogniToys Dino: A smart toy dinosaur that uses AI to have conversations with kids and teach them new things.
Top toy predictions for 2023
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Co-Playing Toys

Co-playing is another trend we’re likely to see more of in 2023. While it’s been a common practice for a while, it’s been on the rise for some time now. Co-playing toys let you use your smartphone or tablet to play with your toy. You’ll be able to use apps that let you remotely control your toy, play games with your toy, and/or even watch videos with your toy.

Co-playing opens up an incredible range of possibilities, making it likely that we’ll see it continue to grow in popularity in 2023. Google is leading the charge when it comes to developing some of the first co-playing toys. One example is the Smart Display, which uses your smartphone’s camera to create a virtual screen. It can then be used for all kinds of activities, including video chatting with your friends or family members. Other popular co-playing toys include smart toys that let you play music and games, such as the Wiggle Worm from Fisher-Price.

Play with the Whole Family

Bonding with your family is an important experience, and it’s another trend that’s expected to grow in popularity in 2023. Browsing the web together, playing board games, or even watching a movie and eating popcorn are all great ways to spend quality time with your loved ones. If your family is anything like ours, these types of activities can also become a way of bonding while also soaking up some much-needed attention. Online gaming and social networking are booming, and they’re great tools for family bonding. However, we’re also likely to see more toys that incorporate technologies like VR and AR, which can open up even more possibilities for co-playing.

Sustainability and Eco-Friendliness

Expect to see an increased demand for toys made from sustainable materials and produced in an environmentally responsible manner as the global consumer wakes up to the fact that plastic toys are not the world’s friend. Here are some trends we expect to see in this area for 2023:

  1. Wooden toys made from a renewable resource that can last for years, making them a more sustainable option than plastic toys.
  2. Toys made from recycled materials, such as recycled plastic or recycled paper which reduces waste and conserve resources.
  3. Toys made from natural fibers, such as cotton or wool, which are biodegradable and can be produced without harmful chemicals.
  4. Art supplies made from sustainable materials, such as beeswax crayons or water-based paints, for kids who love to create.
  5. Toys made from biodegradable materials, such as cornstarch which can break down naturally, reducing waste and preserving resources.
  6. Solar powered toys that are powered by solar energy that do not require batteries and do not generate waste.
  7. Handmade toys such as knitted dolls or crocheted toys made from natural materials that can be passed down from generation to generation.
Top toy predictions for 2023
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Retro Toys

My entire childhood was full of My Little Ponies so I am very excited about this one! Retro and nostalgic toys are set to make waves this year. Think classic toys from the past, such as Tamagotchi, Teddy Ruxpin, and My Little Pony, which are expected to see a resurgence in popularity.

The Future of Toys

This year, we’ve seen a lot of innovation in terms of toy design, materials, and manufacturing methods. Co-playing, smart toys, and game-changing playthings are all examples of this. And while they may not be the next big thing in 2023, they’re all examples of great innovation in the toy world.

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