There is something inherently sensual about red and how it brings to mind women in power suits and bright lips. Red is the color of feminism, control, power, and passion. It’s no surprise that many women utilize this power color by asserting some semblance of fierce femininity into their lives, whether through red nails, red highlights, or red lips, the presence of this color is enough to make any woman feel like a woman.
Red is the color of feminism: how it started
The actual truth is that red is traditionally associated with masculinity before women claimed it for their own. The psychology behind red and its features of being able to grab attention under any circumstances has become wielded in the field of fashion by women who demand attention in a man’s world.
In fact, red lips and feminism go way back. In 1912, Elizabeth Arden handed out tubes of bright red lipsticks to women protesting patriarchy. But the practice of using red to make a statement has not been lost to history – even today, red is still the color of rebellion and confidence. It tells people that they have something to say, without saying anything at all.
Red is the colour of feminisim in fashion
Is there anything more striking than a woman in red? Think about it. Whether a red dress or a red suit, there’s something inherently eye-catching in a way that men are unable to pull off. While red is a versatile color and complements many skin tones, it does seem to convey a deeper meaning to females than it does to those who identify as biologically male. Perhaps it’s the years of social conditioning and media marketing, but there is really nothing that says feminine sexuality like red.
According to one trans woman, Eva Reign, who shares recollections of putting on red lipstick as a young boy and being caught and punished by her mother, she said that it took her years to come to terms with red lipsticks but she’s reclaiming the power that it has over her, one application at a time. Today, she claims that every coat of red lipstick that she applies is another layer of confidence that she adds to herself.
Every woman should have a red dress in their closet, for nights when she feels like putting the spotlight on herself. An attention-grabbing color from the get-go, red is psychologically capable of boosting one’s confidence and courage. There are actual studies that show that women who wear red are more likely to be taken seriously, but it’s not just how others perceive you. Wearing red to work can, in fact, increase productivity because red-donning individuals pay more attention to details and are more energized. Putting on red is like putting on armor, but it’s completely emotional and personal.
Final thoughts
From suffrage to fashion, red is a woman’s color, regardless of what research and history says. Women have claimed it for their own and it’s apparent in the way that red complements women, that the color agrees with the fairer sex and will continue to be a popular choice for hair, nails, and OOTDs.
Photo by Galina Yarovaya, Bruno Salvadori, Godisable Jacob from Pexels
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